UX writing, technical writing and content design are my favorite categories of writing, and I’ve done this work for companies like Audible, Comcast, CVS Health, and NOKIA. I’m also trained and certified to incorporate AI and accessibility features as needed.
- UX writers and content designers (interchangeable terms) craft the content that guides users through an interface, usually for consumers or business people using software applications. Yvonne Gando says that UX writing is at the intersection of words, empathy and strategy.
- Technical writers write for technical audiences like engineers, software coders, system administrators, or hardware users. Their documentation covers complex, multi-step tasks.
What I Offer
Here are the deliverables and components I produce for web and app content:
- Content testing
- Copy decks
- CTA buttons (calls-to-action)
- Dialog boxes with confirmation messages
- Empty states
- Error messages (I love fixing these!)
- Forms
- Help and support content
- Loading states
- Navigation menus
- Notifications
- Onboarding flows
- String matrices
- Style guides
- Titles, headings and labels
- Tooltips
- User/customer journeys
I also do content strategy sessions, which I only quote on a per-project basis. Schedule a free consultation with me to discuss your needs.
How Content Design Can Help You
Trying to figure out how to navigate a website or app without words is impossible. Content design is part writing, part UX, and part accessibility. It helps you produce content based on real users’ needs.
Good UX and content design means making your website easy, intuitive, and pleasant for people to interact with. It directly impacts how visitors perceive your business and your brand, whether they stick around to learn more, and ultimately, whether they become customers.
When you book me to create any deliverable above, you get an experienced and certified professional writing who can:
- Make your flows and processes easy for your audience to follow
- Help you retain web visitors and potentially turn them into customers
- Free your time so you can focus on what you do best
Pricing for UX and Content Design
As most projects are custom-quoted, I can only assess an accurate quote after we discuss your project.
Note: I don’t charge hourly rates for writing because it penalizes me for being experienced and efficient. A person who is less experienced will take more time to produce a deliverable than I would.
| Item | Description |
| Content testing | Usability, A/B testing, card sorts |
| Copy decks | A document or spreadsheet listing the content details for a designed app screen or webpage. |
| CTA buttons | Call-to-action buttons are designed text that a person interacts with by tapping, clicking or speaking to get to their next step. |
| Dialog boxes (pop-ups, lightboxes or modals) | Decision dialogs ask a question or confirm an action. Information dialogs provide an update and reassure the user that otherwise invisible processes are complete. |
| Empty states | These are the screens in an app before a user has interacted with them. They’re called empty because they have no info. |
| Error messages | Error messages help users complete a task when they get stuck in the UI. |
| Forms and form fields | A way to collects info, containing fields for users to input their data. |
| Help and support content | Step-by-step procedures, knowledgebase, FAQs, etc. |
| Loading states | Loading states visually indicate the status and progress of a user request. |
| Navigation menus | Menu that helps user navigate your app or website. |
| Notifications | Alerts that interrupt users to get them to pay attention to a part of the experience and engage them. |
| Onboarding flows | The journey your users go through when they use your app for the first time. |
| String matrix | A spreadsheet for software developers or UX teams and content audits. |
| Style guide | Terms, capitalization, punctuation and formatting standards for consistency |
| Titles, headings and labels | These are navigational aids that help users scan content in an organized way, and give context to the info they see. |
| Tooltips | A small pop-up message in the UI to with a short explanation to help a user understand an action or icon, providing additional context. |
| User or customer journey | The steps a user or customer goes through, step by step, which incorporates one or more personas (customer avatar) and user stories. (A sales funnel is one type of journey.) |
How to Work with Me (My Process)
- Schedule a free consultation with me. I’ll send you a short survey to get a sense of what you’re looking for and how I can help. Before we meet, I’ll ask you to show me what you’re working with so I can get a sense of the project scope.
- Within 24 hours of our discussion, I’ll provide a customized quote.
- If you agree to the quote, I’ll send you a proposal that includes the terms of payment, reviews, and deadline, which we can tweak as needed after you review.
- Once you accept the proposal, we’ll work together according to those terms.
Book a Consultation with Me
Are you ready to chat? Schedule a free consultation with me to discuss your project needs.